New
Pennzoil Ultra™ Named "Official Motor Oil"
of
the 13th Annual Petit Le Mans
Road Atlanta announced today
that Pennzoil UltraTM with Hyper Cleansing Technology™ will be the "Official
Motor Oil" of the 13th Annual Petit Le Mans.
Already the only motor oil approved
and recommended for use in all Ferrari engines in the United
States and the brand sponsor for the Risi Competizione
Ferrari American Le Mans Series team for the 2010 season,
Shell's most advanced motor oil adds the historic Petit
Le Mans to its racing portfolio.
"We are very excited to partner with Pennzoil Ultra," said Geoff
Lee, President of Road Atlanta. "Shell has a storied history of motorsports
successes and Petit Le Mans is one of the most prestigious sports car races
in the world. It's a perfect match of two iconic racing brands."
Shell will partner with Road Atlanta
for activation opportunities that will include a strong
at-track presence and a Ferrari Car Corral.
Pennzoil Ultra™ is a new full
synthetic motor oil that is engineered to maintain an engine
as close to factory clean as possible. Made from an advanced
proprietary synthetic formulation that includes Hyper Cleansing
Technology™,
Pennzoil Ultra™ is designed to exceed the toughest
standards for engine cleanliness. Nothing helps keep an
engine closer to factory clean (Based on Sequence VG sludge
test using SAE 5W-30). Click
here to visit Pennzoil Web site.
New Pennzoil Ultra™ Named as Official Lubricant of
American
Le Mans Series Top Endurance Racing Team
Shell Oil Company and
Risi Competizione Racing
In March of 2010, Ferrari named the new Pennzoil Ultra™ motor oil with Hyper Cleansing Technology™ as the only
motor oil approved and recommended for use in all Ferrari
engines in the United States. This announcement led to
Shell Oil Company making Pennzoil Ultra™ the brand sponsor
for the Risi Competizione American Le Mans Series team
for the 2010 season. Through the sponsorship agreement,
Pennzoil Ultra™, Shell's most advanced motor oil in North
America, has been named the official lubricant of the team
and Pennzoil Ultra™ 5W-40 is the exclusive motor oil used
in the team's two Ferrari 430GT racecars.
"We are very proud to have Pennzoil come on-board
as a sponsor of the Risi Competizione team as we continue
our quest for our third ALMS championship and eighth major
endurance race," said Giuseppe Risi. "Shell
and Ferrari have an iconic relationship, and we are excited
to have brought the advanced technology of Pennzoil Ultra™ with us to the winner's circle several times this season."
Pennzoil Ultra™ is a new full synthetic
motor oil that is engineered to maintain an engine as close
to factory clean as possible. Made from an advanced proprietary
synthetic formulation that includes Hyper Cleansing Technology™,
Pennzoil Ultra™ is designed to exceed the toughest standards
for engine cleanliness. Nothing helps keep an engine closer
to factory clean.
With engine tolerances and clearances
measuring only thousandths of an inch and engines operating
in high-temperature conditions, even a small build-up of
deposits could diminish performance. Pennzoil Ultra™ motor oil can handle the challenge. This
is why Ferrari recommends Pennzoil UltraTM exclusively
for Ferrari engines in the United States. Pennzoil Ultra™ SAE 5W-40 and 10W-60 have been tested and engineered to
clean and protect Ferrari engines, even those used in ALMS.
Through Shell Oil Company's technical
partnership with Ferrari, Pennzoil Ultra™ has been tested
and engineered to clean and protect all engines, meeting
and exceeding Ferrari's most stringent standards. "We at Pennzoil
take great pride in the fact that Shell scientists work
as a team with Ferrari in the Trackside Laboratory at each
Formula One race, at the famous Ferrari factory in Italy
and at Shell's R&D facilities in the United Kingdom
and Germany," said James Stone, VP, Shell Lubricants,
Americas. "The technical partnership with Ferrari
ultimately provides us with an environment for testing
new lubricants in extreme conditions. This gives us a better
understanding of what will deliver improved protection,
performance and efficiency to help our motorsports technical
partners excel and continue their winning ways."
For more than 60 years, Ferrari has
been synonymous with high-performance cars, on the race
track and the road. The company's confidence in Shell and
its products dates back to the 1930s, when Shell began
supporting Enzo Ferrari's motor racing activities. When
the very first Ferrari drove out of the factory gates in
Maranello, Italy in 1947, it was powered and protected
by Shell products.
Shell has a storied history of motorsports successes and
is building on that legacy in 2010 with the announcement
of Pennzoil Ultra™ as the brand sponsor of the Risi
Competizione team. For additional information, please visit
www.Pennzoil.com.
About Pennzoil®
Pennzoil® is the #1-selling motor oil and one of the
most trusted brands in America. The Pennzoil line of
quality products meets or exceeds industry specifications
to offer exceptional engine cleansing and protection,
and includes Pennzoil Ultra(TM) motor oil with Hyper
Cleansing Technology(TM), Pennzoil Platinum® Full Synthetic
motor oil, Pennzoil® SUV, Truck & Minivan motor
oil, Pennzoil® High Mileage Vehicle® motor oil, Pennzoil®
motor oil, Pennzoil Marine® engine oil and Pennzoil®
specialty oils.. For more information about Pennzoil
products, please visit www.pennzoil.com
Pennzoil is produced and marketed by Shell Lubricants.
The term 'Shell Lubricants' collectively refers to the
companies of Royal Dutch Shell plc that are engaged in
the lubricants business. Shell Lubricants companies lead
the lubricants industry, supplying 13% of global lubricants
volume. The companies manufacture and blend products for
use in applications ranging from consumer motor oil and
food processing oils to heavy industrial lubricants and
commercial transport oils. The Shell Lubricants portfolio
of top-quality brands includes Pennzoil®, Quaker State®,
FormulaShell®, Shell TELLUS®, Shell CASSIDA®, Shell
RIMULA®, Shell ROTELLA® T, Shell SPIRAX®, a portfolio
of leading car care brands and Jiffy Lube® lubrication
services.
About Risi Competizione
Risi Competizione was founded in 1997 by Giuseppe Risi,
owner and CEO of Ferrari of Houston and Maserati of Houston.
Known then as Doyle Risi Racing, the team has progressed
through the years winning many titles including the LMP1
category of the 1998 24 Hours of Le Mans, completing
a perfect season in the 2002 SRP II class in Grand Am
Series for Rand Racing and winning last year's GT2 class
12 Hours Sebring, 24 Hours Le Mans and Petit Le Mans.
Ever loyal to the ALMS, Risi Competizione will return
with the Ferrari F430 GTC for a fifth consecutive season
in 2010. |