ROAD ATLANTA, LLC NAMES AUSTIN HATCHER FOUNDATION AS AN OFFICIAL CHARITY

August 25, 2009: The Austin Hatcher Foundation for Pediatric Cancer and Road Atlanta are joining forces to fight pediatric cancer. Beginning with Road Atlanta's 2009 racing season, The Austin Hatcher Foundation will be an official charity of Road Atlanta. Road Atlanta has pledged to raise money for and to provide support to the Austin Hatcher Foundation for the next five years. With every ticket purchase, Road Atlanta will give customers the opportunity to add a $1.00 per ticket donation to the Austin Hatcher Foundation. This donation program will be offered with all Road Atlanta merchandise sales, as well.

Road Atlanta will be participating in and providing support for the Austin Hatcher Foundation's annual fundraising and diversionary therapy events centered around Motorsports. In the past these events have focused on the Petit Le Mans event and have included the Suzuki Motorcycle raffle, and the Petit Le Mans Charity Ride. During these events families dealing with pediatric cancer are treated to VIP racing passes and the opportunity to leave life's worries behind for a few hours. "We're proud to help with fundraising efforts for such an important cause which helps families in the most trying times and to use our top-notch motorsports event as a platform to raise awareness for pediatric cancer," said Geoff Lee, President of Road Atlanta. "It's also nice to be able provide a brief escape for patients and their families with a day out at the races. I would like to personally encourage our fans to contribute to the Austin Hatcher Foundation in any way possible and by making a small donation when they purchase tickets to this year's Petit Le Mans, Sept. 23-26."

The Austin Hatcher Foundation was formed in 2006 after Amy Jo and Jim Osborn unexpectedly lost their infant son Hatch to a rare form of pediatric cancer just days after their 3rd Annual Pediatric Cancer Diversionary Therapy/Fundraising event held in conjunction with Road Atlanta's Petit Le Mans. "Road Atlanta's staff has played a key role in our life and in the lives of many other families dealing with pediatric cancer. Even before we lost our own son to cancer, Road Atlanta's diversionary therapy events supported families that in some cases had limited time together," said Jim Osborn. "This relationship with Road Atlanta will allow us to continue the tradition that started even before we founded the Austin Hatcher Foundation and will continue to serve so many families that normally could not afford the cost or time to enjoy such an event."


Road Atlanta, a multipurpose motorsports facility, is recognized as one of
the world's best race courses. The facility not only hosts professional and
amateur sports car and motorcycle races, but is also the site of the Skip
Barber Racing School, as well as corporate programs and motor sports team
testing. The track is a 2.54 mile, 12-turn world class course which hosts
320,000 visitors yearly.

The Austin Hatcher Foundation's mission is to support research towards the diagnosis, treatment and development of a cure for pediatric cancer, and to provide support and hope to children and families undergoing treatment as well as those who have lost children due to cancer. The Foundation has developed a landmark group of programs and services essential to help cancer stricken children and their families function within their community. Designed as a safe haven for families, Hatch's House of Hope will connect them with these landmark services.

The Hope House is a unique concept designed to keep the family unit whole when dealing with pediatric cancer. Specifically, these services include IEP neurocognitive testing, educational programming to help effected children overcome their cognitive and learning deficits, emotional counseling for the cancer affected child, their siblings and parents, and marital and financial counseling to ensure a safe environment to maximize the family growth as a whole. Chattanooga, TN is the site of the first Hatch's House of Hope, which will open September 18th, 2009. For more information, visit www.hatcherfoundation.org.

Related Web Site Links

Link: http://www.hatcherfoundation.org