Why Partner with Road Atlanta?
- Largest annual international sporting event in Georgia and the southeast, plus new in 2013, Grand-Am
- Over 320,000 brand loyal visitors a year (131,000+ for Petit Le Mans)
- Strong regional draw from Georgia and southeast, plus 35 states and 18 countries
- Recognized as one of the best road courses in the world
- Home of the world famous American Le Mans Series' signature event, Petit Le Mans
- Multi-purpose motorsports facility operating over 300 days a year
- Steeped in history, legend and lore
Sponsorships
Sponsorship programs at Road Atlanta are customized to meet and exceed ROI expectations and designed to maximize your company's marketing objectives. We have proven sponsorships are the most-effective approach to deliver brand impressions to a diverse and loyal demographic group, locally, regionally, nationally and internationally.
- Naming Rights
- Event Entitlements
- Category Sponsors
- Preferred Sponsors
- Promotional Sponsors
Corporate Suites & Hospitality
Corporate suites at Road Atlanta is the exclusive experience for a company looking to entertain at one of the world best road courses and premier facilities in the southeast.
Road Atlanta also offers VIP Hospitality Tents. Both are customized to meet your specific needs, whether you have a group of 2 or 500, we have the ideal solution to provide your guests with an unforgettable experience.
GRAND-AM Hospitality Experience for Businesses
The Podium Club presented by Road Atlanta offers race teams, sponsors and guests a convenient and relaxing suite adjacent to the paddock. The Podium Club is the ideal place to take a break and enjoy food and beverages in a comfortable setting with excellent viewing and live-feed TV screens. Also included is VIP parking. The Podium Club is Road Atlanta's premium package for competitor's and their guests.
Click Here for More Details (PDF) >>>
Signage & Billboards
Road Atlanta is the ideal marketing vehicle to get your brand in front of the most brand loyal demographic group in sports. We have a variety of opportunities, from premium television to premium spectator views or a combination of both. We deliver value and global reach for your brand.

Corporate Displays, Vending & Sampling
Located in the center of all the action is Road Atlanta's Display Vendor Village, the ideal way to interact with your current and future customers by showcasing, selling and sampling your products and services.
To make Road Atlanta YOUR track or for more information, please call:
770-967-6143